Currently the Head Coach at KCR Academy in the United States, Rokade has established herself as one of the leading grassroots coaches in the country’s rapidly expanding cricket ecosystem, combining technical excellence with a holistic player-development philosophy.

In just 18 months at KCR Academy, Rokade has overseen remarkable success. Under her guidance, the academy’s Under-14 team were runners up at Florida in Pink ball Cricket tournament and Under-11 side finished runners-up in the prestigious USA Pathway NAYCA Games. She also served as one of the selectors for the USA Under-15 Pathway programme, underlining the trust placed in her cricketing knowledge and eye for talent and the U15 Team ended up being the National Champions in 2025.

Beyond team success, Rokade has built an impressive record of nurturing individual talent. Among the players she has coached are USA national team cricketer Aparna Gurumurthy, Disha Dhingra, promising Mumbai youngster Swara Jadhav, who has enjoyed a breakthrough season in age-group cricket, along with Ishaan Unnithan, Lassya Bandaru, Amil Shah and Koundinya, Reyansh D all of whom have progressed through her coaching programmes.

Known for her modern coaching methods, Rokade has introduced specialised programmes covering batting, bowling, fielding, match awareness and physical conditioning. She also launched the innovative ‘Brain Boost’ initiative, aimed at supporting the mental well-being of young cricketers and their families, an aspect increasingly recognised as critical in elite sport.

“Coach Deepali has demonstrated exceptional technical knowledge, tactical understanding and outstanding leadership. She has an incredible ability to develop individual players while creating cohesive, high-performing teams. Equally important is the positive environment she has built, where player welfare and character development remain central to the programme,” said a senior official at KCR Academy.

Speaking about her coaching journey, Deepali Rokade said:“The United States is one of the most exciting places for cricket right now. My goal has never been just to win matches, but to build confident cricketers who understand the game, enjoy the process and develop into good people. If our players can dream of representing the USA one day, then we’ve done our job as coaches. Every trophy is a bonus, but player development will always remain the priority.”

Rokade’s own cricketing journey began in Chatrapati Sambhaji Nagar, (earlier known as Aurangabad), where she was selected during the 1996-97 Women’s World Cup camp, She was then chosen to play in the squad for the prestigious Diana Edulji Benefit Match at the Brabourne Stadium around the World Cup, an early recognition of her playing credentials.

As American cricket continues to invest in its grassroots structure ahead of the Los Angeles Olympics, coaches with proven developmental expertise are becoming increasingly valuable.

Through championship-winning teams, pathway selections and a growing list of successful protégés, Deepali Rokade is emerging as one of the Indian coaches helping shape the future of cricket in the United States.

For Rokade, however, the mission extends beyond producing victories. It is about creating a sustainable pathway for young cricketers to dream bigger, compete harder and eventually represent the United States on the world stage.

The post Indian coach Deepali Rokade building USA Cricket’s Next Generation ahead of LA 2028 appeared first on World Circular.

NEW DELHI, INDIA – Luxury footwear is often judged at first glance. Its true measure, however, is revealed hours later – in the quality of its construction, the confidence of every step and whether the wearer still wants to keep it on.

That idea sits at the heart of Windlust, an Indian women’s footwear brand created for customers who want statement design without accepting discomfort as part of the experience.

From sculpted heels and embellished flats to contemporary mules, platforms and wedges, Windlust approaches footwear as both an expression of personal style and an object that must perform in real life. The result is a collection that feels polished and occasion-ready while remaining grounded in practical wearability.

Rather than using luxury only as a description of appearance, the brand places equal emphasis on the details a customer feels but may not immediately see: underfoot cushioning, secure construction, balanced silhouettes, hand-finished surfaces and attentive after-sales support.

“Luxury should not exist only in a photograph. It should reveal itself in the way a pair is made, the way it feels after several hours and the confidence of knowing that the brand remains accessible after the purchase.”

– Rishab Bahl, Founder, Windlust

Each Windlust pair is handcrafted, with collections moving from restrained everyday designs to fully embellished occasion footwear. The visual language is deliberately varied but recognisable: refined shapes, luminous finishes, crystal and pearl accents, contemporary proportions and details intended to feel distinctive rather than mass-produced.

Luxury, reconsidered from the inside out

Comfort is treated as part of the design process rather than a feature added at the end. Windlust’s multi-layer DenseFoam cushioning combines three layers of high-density cushioning to create a softer and more supportive underfoot experience. Selected heels also use the brand’s Xtra-Secure bolted heel construction, with impact-resistant components sourced from the United Kingdom to improve stability and durability.

The footwear is made through a handcrafted process that combines contemporary product development with Indian artisanal handwork. Embellishments are applied by hand on selected designs, while minimal styles rely on proportion, surface and finishing instead of ornament alone. Sizes run from EUR 36 to EUR 42, with selected customisation available.

Three distinct expressions of Windlust

The three editions allow customers to move between understated sophistication, signature Windlust comfort and more expressive occasion pieces without leaving the brand’s central design philosophy. The broader collection includes flats, heels, platforms, wedges, mules, formal footwear and embellished designs.

Trust as part of the luxury experience

For a direct-to-consumer brand, a beautifully made product is only one part of earning confidence. Windlust has designed its online experience around the concerns that often prevent customers from trying an unfamiliar footwear label: sizing uncertainty, delivery visibility and access to a real person when assistance is needed.

• Free shipping across India and cash on delivery
• Free size or design exchanges, including reverse pickup
• A 14-day return window, with store credit issued under the published policy
• Order tracking through WhatsApp and email
• Direct WhatsApp assistance for sizing and exchanges
• Publicly listed New Delhi business and customer-support details

“A new brand cannot ask for trust without making itself accountable,” added Bahl. “Clear policies, responsive assistance and a simple exchange experience matter just as much as presentation. Our aim is to make the first Windlust purchase feel considered from discovery to delivery.”

Windlust is inviting Indian customers to experience a more considered idea of modern luxury – one that is visible in the design, felt in the construction and supported long after checkout.

Explore the collections at windlust.com or connect with the brand on Instagram at @windlust.in.

ABOUT WINDLUST

Windlust is a New Delhi-based women’s footwear brand creating handcrafted heels, flats, mules, wedges and platforms that unite distinctive design with comfort-focused construction. Its collections span refined everyday footwear, embellished occasion styles and rare statement designs. Windlust offers nationwide delivery, cash on delivery, free exchanges and direct customer support.

MEDIA CONTACT

Windlust | support@windlust.com | +91 88608 66466 | New Delhi, India

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Previously offered as independent services, these capabilities are now unified under one intelligent ecosystem that streamlines refinery maintenance from initial inspection through cleaning, surface preparation, protective coating, and final hydrocarbon recovery.

Addressing Modern Refinery Challenges

Modern refineries face increasing operational challenges, including aging infrastructure, growing sludge accumulation, compressed turnaround schedules, and stricter environmental and safety regulations. Conventional maintenance often requires personnel to enter confined spaces such as crude oil storage tanks, pits, and reservoirs where exposure to toxic gases, flammable vapors, and oxygen-deficient environments creates significant risks.

Robo Verse addresses these challenges by replacing manual confined-space operations with advanced robotic technologies that perform cleaning, inspection, blasting, painting, and sludge recovery without human entry. By integrating every stage of refinery maintenance into a unified workflow, the platform minimizes downtime, improves operational efficiency, and enhances worker safety.

Services Included in Robo Verse

Robo Verse combines eight specialized refinery maintenance solutions into one seamless operational ecosystem.

1. Robotic Tank Cleaning

Zero-entry robotic systems safely remove sludge, sediments, and hydrocarbon residues from crude oil storage tanks while minimizing downtime and eliminating manual tank entry.

2. Oily Sludge Reprocessing & Recovery

Advanced processing technologies recover valuable hydrocarbons from oily sludge, slop, and refinery tar, transforming waste into reusable resources while reducing disposal costs.

3. Mechanized Tank Cleaning

High-pressure mechanized cleaning systems provide efficient desludging solutions for storage tanks using specialized nozzles and automated equipment.

4. Robotic Cleaning of Ponds, Pits, Sumps, Reservoirs & Cooling Towers

Extends robotic cleaning beyond storage tanks to refinery ponds, pits, reservoirs, cooling towers, and sumps, ensuring comprehensive zero-entry maintenance across refinery assets.

5. Robotic Blasting

Automated blasting systems remove corrosion, scale, rust, and deteriorated coatings from industrial assets without exposing personnel to hazardous environments.

6. Robotic Painting

Precision robotic painting systems apply consistent protective coatings to tanks, pipelines, and structural steel, improving coating quality while reducing safety risks.

7. Robotic Inspection

Advanced robotic inspection technologies perform ultrasonic thickness measurements, corrosion mapping, and structural assessments to identify issues before they become critical failures.

8. Tank Maintenance Activities

At Arham Oil Roboverse, we provide comprehensive storage tank maintenance services include hot work, welding and fabrication, patch plate repairs, shell and roof repairs, wind girder repairs/replacement, rim seal replacement, fire line replacement, nozzle and manway maintenance, piping modifications, leak rectification, structural repairs, and other associated mechanical maintenance activities, delivering complete end-to-end maintenance solutions for the oil & gas industry. 

Executive Statement

“With Robo Verse, refinery maintenance evolves from isolated service activities into one connected ecosystem that inspects, cleans, protects, and recovers value while significantly reducing human exposure to hazardous environments,” said Mr. Vipin Kesarwani, CEO of Arham Oil.

“This launch represents years of engineering innovation and our commitment to delivering safer, smarter, and more sustainable maintenance solutions for refineries across India and the Middle East. We believe Robo Verse establishes a new benchmark for the future of refinery maintenance.”

Improving Safety, Sustainability, and Operational Efficiency

Beyond improving operational performance, Robo Verse supports refinery sustainability initiatives by recovering usable hydrocarbons that would otherwise become waste. This reduces disposal costs, minimizes environmental impact, and contributes to circular resource utilization.

The platform also enhances compliance through digital inspection records, traceable maintenance workflows, and detailed reporting that supports regulatory audits and ESG objectives.

By integrating inspection, cleaning, surface preparation, coating, and sludge recovery into one coordinated workflow, refineries benefit from shorter turnaround times, reduced contractor coordination, and more predictable maintenance schedules.

Deployment Flexibility

Robo Verse is now available across India, Middle East and Southeast Asia.

Refineries can deploy:

• Individual robotic services based on specific maintenance requirements.
• Multiple services for targeted shutdown projects.
• The complete Robo Verse ecosystem is a fully integrated refinery maintenance solution.

This flexible deployment model enables facilities to adopt automation progressively while maximizing long-term operational value.

Frequently Asked Questions (FAQs)

What is Robo Verse?

Robo Verse is Arham Oil’s integrated robotic ecosystem for refinery maintenance that combines robotic tank cleaning, oily sludge recovery, inspection, blasting, painting, mechanized cleaning, and maintenance services into one coordinated platform.

What problem does Robo Verse solve?

Robo Verse eliminates the need for personnel to enter hazardous confined spaces during refinery maintenance, reducing safety risks, minimizing downtime, and improving maintenance efficiency.

Which services are included in Robo Verse?

The platform includes:

• Robotic Tank Cleaning
• Oily Sludge Reprocessing & Recovery
• Mechanized Tank Cleaning
• Robotic Cleaning of Ponds, Pits, Sumps, Reservoirs & Cooling Towers
• Robotic Blasting
• Robotic Painting
• Robotic Inspection
• Tank Maintenance Activities

Where is Robo Verse available?

Robo Verse is available throughout India, the Middle East, and the GCC region, where Arham Oil provides industrial maintenance services.

How does Robo Verse improve refinery safety?

The platform replaces manual entry into hazardous tanks, pits, and confined spaces with remotely operated robotic systems, significantly reducing worker exposure to toxic gases, flammable vapors, and oxygen-deficient environments.

Can services be deployed individually?

Yes. Every Robo Verse service can be implemented independently or integrated into a complete refinery maintenance program, depending on operational requirements.

Who leads Arham Oil?

Arham Oil is led by Mr. Vipin Kesarwani, Chief Executive Officer.

About Arham Oil

Arham Oil is a leading provider of robotic and mechanized refinery maintenance solutions, specializing in robotic tank cleaning, oily sludge recovery, robotic inspection, blasting, painting, and industrial asset maintenance. Headquartered in Ahmedabad, India, the company serves refineries and industrial facilities throughout India, the Middle East, and the GCC region with advanced technologies that improve safety, efficiency, and sustainability.

Media Contact

Arham Oil: 1006, 10th floor, The Orion, SG Highway, Near Vaishno Devi Circle, Ahmedabad, INDIA 382481
Email: bd@arhamoil.com
Contact No: +917486042701, +917486042709
Website: https://www.arhamoil.com

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The “something” is a memory. DRAM contract prices rose 90 to 95 per cent in the first quarter of this year, the steepest quarterly increase TrendForce has ever recorded, and another 58 to 63 per cent in the second. NAND flash is now accelerating past it. Dell’s chief operating officer has pointed out that DRAM which cost around 43 US cents a gigabit in mid-2025, recently crossed $2.39. Memory is now roughly a third of the bill of materials on a new machine; a year ago it was a fifth. Every OEM has re-priced. Some have re-priced twice.

It is worth being precise about why, because it changes what a sensible buyer does next. This is not a pandemic-style shock that corrects when factories reopen. High-bandwidth memory for AI accelerators consumes roughly three wafers of capacity for every one of conventional DDR5, and the hyperscalers building AI data centres have placed open-ended orders at whatever price the market asks. SK Hynix declared its 2026 output essentially sold out before 2026 had even begun. What remains is what the rest of us bid for. Analysts have started calling the premium the AI tax, and the name is fair. Every enterprise in India buying a server, a workstation or a laptop today is part-funding someone else’s AI build-out. And new fabrication capacity does not arrive in volume before late 2027, so this is the market for at least the next eighteen months.

Here is the uncomfortable part for the “just move it to the cloud” reflex: the cloud is made of the same memory. The hyperscalers are the buyers driving the shortage, and memory is swallowing an unprecedented share of their own data-centre spend. Their costs are rising too. Whether and when they pass those costs through is the only open question. The cloud remains brilliant at what it was built for, which is elasticity. Spiky demand, experiments, capacity needed by tomorrow morning. Nothing else comes close. But a great deal of enterprise computing is not spiky. It is steady, predictable, and runs around the clock, and paying an elasticity premium for steady work made weak sense before the AI tax. It makes less sense now.

Which is why I keep returning to hybrid. Not hybrid as a compromise between two camps, or a transition phase on the way to something purer. Hybrid as a permanent architecture, decided workload by workload. The mature enterprise of the next decade will not have a cloud strategy or an on-premises strategy. It will have a workload strategy.

But there is a second axis to hybrid that receives far less attention, and in this market, I would argue it matters more. Call it hybrid ownership. The question is no longer just “cloud or on premises?” It is “for this workload, should we buy new, rent, refurbish, or extend what we already have?”

Run that question through today’s prices. A five-year-old server you already own has its memory bought at 2021 rates; keeping it alive with the right spares and support for two more years is, in effect, arbitrage against the shortage. A certified refurbished machine carries yesterday’s component costs into today’s budget. Renting converts a capital shock into a predictable monthly line and hands the residual-value risk to someone else. None of these were exotic decisions before. At current DRAM prices, they are simply what a disciplined CFO would ask for.

I should declare the obvious interest here. Comprint has spent more than three decades across exactly these businesses, procurement through rentals, maintenance, refurbishment and recycling, so of course I would say this. But the arithmetic does not care who states it. Total cost of ownership, measured across the whole life of an asset, purchase price, maintenance, downtime risk, financing, upgrade cycles and eventual retirement, is becoming the real unit of infrastructure decision-making. The sharper organisations we work with no longer begin with “what should we buy?” They begin with “what does this workload need, and what will it cost over its whole life?”

Regulation is adding its own weight. India’s data protection rules were notified last November and the substantive obligations land in May 2027. The law does not force blanket localisation, but the categories of data that significant fiduciaries must keep onshore are still to be notified, and sectoral regulators, the RBI most prominently, already require it for payment data. Enterprises are therefore designing 2027 architectures under 2026 uncertainty. Uncertainty argues for control: knowing exactly where your data lives, on infrastructure you can point to.

So I expect three shifts to define the next few years. Workload-level economics will become standard discipline; IT budgets will be interrogated line by line, not approved as a single number. Refresh-by-default will fade; lifecycle extension, certified refurbishment and structured asset retirement will become normal boardroom answers rather than exceptions that need defending. And compliance will move from afterthought to architecture; where data lives will be decided as much by regulation as by engineering.

For India’s mid-market, the thousands of companies that never make technology headlines but run the country’s everyday economy, none of this is a strategy-deck concept. It is survival math: which workloads justify cloud spend at today’s rates, which servers justify replacement at today’s prices, and which can serve reliably for two more years with proper support behind them.

After more than three decades in this business, one lesson has held through every cycle: infrastructure decisions age well when they are made on economics and accountability, not fashion. The memory market has just made that lesson expensive to ignore.

Kunal Sancheti is a Director at Comprint Tech Solutions, a Mumbai-headquartered enterprise IT company that has managed the complete technology lifecycle for more than three decades: procurement, rentals, maintenance, refurbishment and certified recycling. Views are personal.

The post Kunal Sancheti, Comprint, on the New CFO Math: “Hybrid Was Strategy. The Memory Market Just Made It Arithmetic.” appeared first on World Circular.

Slated for 15 to 17 February 2027 at Hall 14, Bharat Mandapam, New Delhi, the inaugural edition is destined to be the grandest congregation of visionaries, innovators, manufacturers, and buyers in North India. This high-profile expo will spotlight the most advanced lighting systems, intelligent home automation solutions, sustainable technologies, and transformative home tech innovations that are reshaping modern lifestyles and built environments.

Unparalleled Exhibition of Cutting-Edge Innovations

Spanning a massive exhibition area, the expo will present a spectacular display of pioneering products and solutions, including:

• State-of-the-art LED, OLED, and adaptive smart lighting systems
• Comprehensive IoT-enabled home automation platforms
• Integrated smart ecosystems encompassing lighting, climate control, security, entertainment, and energy management
• Eco-friendly, energy-efficient, and human-centric lighting technologies designed for wellness and sustainability
• Advanced sensors, wireless controls, AI-driven solutions, and seamless building management systems

Attendees will witness live demonstrations, immersive product experiences, technology pavilions, and exclusive launches that highlight how intelligent lighting and smart home solutions deliver superior performance, aesthetics, energy savings, security, and enhanced quality of life.

Power-Packed Knowledge Ecosystem

The event goes far beyond a traditional exhibition by offering a robust, multi-dimensional knowledge program:

– Premier Conferences: High-caliber sessions with renowned industry leaders, government officials, architects, designers, and global experts exploring critical themes such as sustainable urban development, integration of AI and IoT in homes, evolving BIS and BEE standards, energy conservation, and the contribution of smart technologies toward Viksit Bharat 2047.

– Targeted Knowledge Sessions: Focused dialogues addressing market dynamics, consumer trends, supply chain innovations, design excellence, and emerging business opportunities in the rapidly growing lighting and home automation sector.

– Expert Masterclasses & Hands-On Training: Practical, skill-enhancing workshops and technical training programs conducted by domain specialists. These sessions will cover advanced product applications, system integration strategies, best practices in lighting design, installation methodologies, troubleshooting, and future-ready solutions tailored for architects, consultants, engineers, contractors, and facility managers.

This comprehensive knowledge initiative will deliver significant Continuing Professional Development (CPD) value and create fertile ground for meaningful networking, partnerships, and collaborative growth.

Mr. Anupreet Singh Jaggi, Managing Director & CEO, ACEXM7 Events Private Limited, expressed his enthusiasm:

“The Lighting World & Home Tech Expo 2027 represents a bold step forward for the Indian lighting and smart home industry. In a market driven by rapid urbanization, rising disposable incomes, sustainability mandates, and technological convergence, this platform will serve as the ultimate catalyst for innovation and business acceleration. We are committed to curating an unforgettable experience that combines a spectacular showcase of the latest technologies with insightful conferences, enriching masterclasses, and powerful networking opportunities. Our goal is to empower every participant — from exhibitors to visitors — with the knowledge, connections, and inspiration needed to thrive in this dynamic sector.”

The strategic partnership with ELCOMA further strengthens the event’s credibility and reach, ensuring strong industry representation and alignment with national priorities such as “Make in India,” energy efficiency, and sustainable development.

With thousands of high-quality trade visitors expected — including key decision-makers from real estate development, architectural and interior design firms, government and PSU projects, hospitality, retail, educational institutions, and electrical contracting companies — the expo promises unmatched business generation potential. Exhibitors will benefit from targeted pre-event marketing campaigns, structured buyer-seller meets, VIP buyer invitations, on-site lead generation support, and extensive branding visibility that maximize return on investment.

This landmark event arrives at a pivotal moment when India’s lighting and smart home market is witnessing robust growth. The Lighting World & Home Tech Expo 2027 will play a defining role in accelerating adoption of smart technologies, fostering indigenous manufacturing excellence, and positioning India as a global hub for innovative lighting and home solutions.

Industry stakeholders, manufacturers, technology providers, solution integrators, associations, and professionals are invited to participate actively and seize this extraordinary opportunity to showcase their capabilities and forge valuable long-term alliances.

Join the future of intelligent living. Participate in the Lighting World & Home Tech Expo 2027 and be at the forefront of India’s smart revolution.

For exhibitor participation, sponsorship opportunities, delegate registration, and partnership details, please visit www.acem7.com or reach out to the organizing team directly.

About ACEXM7 Events Private Limited

ACEXM7 Events (Ace Exhibitions) is a leading and innovative organizer of specialized B2B trade exhibitions and high-impact conferences across India. With deep expertise in lighting, home technologies, electronics, automation, and allied industrial sectors, the company consistently delivers premium platforms that drive meaningful industry connections, promote innovation, and contribute to sustainable economic growth.

Media Contact:

Vikas Singh

PR Manager

ACEXM7 Events Private Limited

Email: vikas.singh@acem7.com

Website: www.acem7.com

Contact: 011-49121069

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PUNE, INDIA — GoVISIBLE, an AI visibility intelligence platform built for generative engine optimisation, today announced the launch of GoVISIBLE Commerce – a platform designed to give consumer brands and eCommerce teams real-time intelligence on how they appear on the AI shopping results.

As conversational AI engines replace traditional search results with single, synthesized recommendations, brands face a new reality: purchase decisions are being shaped before a buyer ever visits a retailer website. Insights from more than 2,300 AI visibility audits on GoVISIBLE across brands of different sizes have confirmed the growing urgency for platforms that connect AI search intelligence with measurable business outcomes and structured execution.

GoVISIBLE Commerce addresses this directly, moving brands from passive monitoring into active, data-driven optimisation of their presence across shopping feeds of AI engines.

What GoVISIBLE Commerce Measures

The platform tracks three foundational metrics that define a brand’s position on the AI shelf:

AI Shelf Score: Measures how often a brand’s product catalogue appears within broad discovery-driven shopping queries across AI engines using a weighted average method to basis the market share of AI engines in respective countries.

Share of Shelf: Tracks catalogue presence against direct competitors over a rolling trend line, revealing which brands are winning the AI-generated shortlist during product comparison queries.

DTC Share: Reveals whether AI engine recommendations route high-intent buyers to a brand’s own storefront or redirect them to third-party marketplaces, a metric that has direct implications for margin and customer ownership.

From Intelligence to Action

GoVISIBLE Commerce is built to close the gap between visibility data and execution. Two modules turn insights into direct commercial action:

Shelf Health & Retailer Intelligence: Channel-level and SKU-level breakdowns that show exactly where competitors are outperforming a brand inside AI responses, broken down by product line, retailer, and query type.

Action Center: Converts visibility gaps into clear, prioritised actions for growth and eCommerce teams, including AI Feed Optimiser recommendations that translate directly into optimised product feeds for Google Shopping and Meta Catalogue, Citation Recommendations, Content recommendations.

“Inside an AI engine, there is no page two. The model synthesises a singular recommended choice for an active buyer. If you aren’t that recommendation, you are effectively erased from the consumer’s universe.”

— Gajanan Sapate, Co-Founder, GoVISIBLE

Competitive Intelligence Built Into the Core

One of the most distinctive capabilities of GoVISIBLE Commerce is the depth of competitive visibility intelligence it surfaces. Brands can see not just their own AI shelf position — but precisely which competing products are being recommended alongside theirs, at what price points AI engines are citing competitors, and the specific content signals driving those preferences.

This goes beyond share-of-voice tracking. GoVISIBLE Commerce identifies why a competitor is gaining AI shelf space, whether it’s catalogue completeness, attribute coverage, retailer citation strength, or content structure, and gives teams a direct path to close that gap.

“The question brands keep asking us isn’t just ‘are we visible?’ — it’s ‘who is being recommended instead of us, and why?’ GoVISIBLE Commerce answers that. You can see which competitor products are surfaced alongside yours, what prices AI engines are attributing to them, and the specific signals that are giving them the ranking edge. That intelligence changes how teams think about catalogue strategy entirely.”

— Pritesh Javheri, Co-Founder, GoVISIBLE

Early Access Programme

To mark the launch, GoVISIBLE has introduced an early-access cohort for brands onboarding this quarter. Cohort participants receive launch pricing and priority account configuration, designed to help brands establish their AI shelf baseline and execute catalogue optimisations ahead of the seasonal peak.

Requests for early access can be submitted at www.govisible.ai

About GoVISIBLE

GoVISIBLE is an AI Visibility Intelligence and Generative Engine Optimization (GEO) platform for marketers, agencies, and enterprise brands. The platform helps organisations benchmark AI search presence, analyse competitor recommendations, monitor citation strength, identify visibility gaps, and improve discoverability across AI-generated search experiences through its Action Center, Content Studio, and GEO reporting suite. AI engines tracked include ChatGPT, Gemini, Copilot, Google AI Mode, and Perplexity.

Media Contact

Team GoVISIBLE

marketing@govisible.ai

www.govisible.ai

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MPFA has appointed India Khelo Football as its Official Grassroots Development Partner for the state.

Madhya Pradesh has over 11,000 registered footballers and more than 500 affiliated clubs across 54 district associations. The gap has never been talent. It has been the route from a district ground to a professional trial.

That route is what the partnership will build. India Khelo Football will run grassroots programmes and talent identification across the state, feeding players toward MPPL clubs and beyond. The organisation will also bring Project Naari Shakti, its girls-exclusive football programme, to Madhya Pradesh, and extend IKF Pathway 360 — a career pathway for the ninety-nine percent of young footballers who will not turn professional, but who can still build a life inside the game as coaches, referees, physios, and administrators.

India Khelo Football has worked with over 50,000 players across 135 cities and villages in five years, reaching border towns, tribal belts, Naxal-affected regions, and the Andaman and Nicobar Islands. Seven programmes have already run in Madhya Pradesh.

Mr. Amit Ranjan Deb, Hony Secretary, Madhya Pradesh Football Association, said:
“The Madhya Pradesh Premier League has given our state a competitive stage for six seasons. What we have needed is a stronger pipeline into it. India Khelo Football brings a proven grassroots record and a philosophy that matches ours — every district, not just the big cities. MPFA welcomes them as our Official Grassroots Development Partner and asks all our district associations and clubs to work with them.”

Phani Bhushan, Founder, India Khelo Football, said:
“Madhya Pradesh has eleven thousand registered players and eight approved grounds. That arithmetic tells you everything — the problem was never the player, it was the pathway. MPFA has built the stage. Our work is to make sure the boy in Chhindwara and the girl in Rewa can find their way onto it. Football is our entry point. What we are really building is a career, and a life, inside the game.”

The 7th Madhya Pradesh Premier League season begins 26-September 2026.

Media contact:
MPFA contact — Col. Goutam Kar, 9871174117, mpfa@the-aiff.com
IKF contact — Nirja Shekhawat, 8551960669, nirja@indiakhelofootball.com

India Khelo Football is a pan-India grassroots football development organisation working across 135+ cities and villages since 2020. Fully Schedule VII CSR compliant across education, health, gender equity, livelihood, and sports development.

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Upload a video or image and receive scores across six cognitive dimensions plus 74-region cortical predictions in minutes — delivering the same class of insight once limited to organizations with large research budgets. No panels. No labs. No weeks of waiting.

“Traditional ad testing and surveys have always been out of reach for most Indian creators and small brands. Wreltik was built to change that,” said Rakesh Bharadwaj Anupindi, Founder of Wreltik and Adhishtanam Research. “At the same time, we are extending the underlying brain-prediction models into high-stakes environments where cognitive performance and human endurance directly determine safety, productivity, and outcomes on a global scale.”

Why Indian Creators and Brands Can No Longer Afford Uncertainty

In India’s fast-moving digital economy, where attention is won or lost in seconds and every media rupee matters, launching content without understanding its likely neural impact leaves results to chance. Wreltik replaces post-launch guesswork with pre-launch foresight, giving every creator and brand — from solo Reels creators to scaling D2C companies — the ability to optimize for attention, memory, emotional resonance, and cognitive load before committing spend.

Current Product: Video & Image Brain-Response Prediction

Wreltik’s live platform uses advanced deep learning models (VideoMAE backbone with LoRA fine-tuning and distillation techniques) trained to predict neural activation patterns aligned with the Destrieux cortical atlas. It delivers repeatable metrics on Visual Engagement, Emotional Arousal, Reward Valuation, Attention Capture, Memory Potential, and Cognitive Load. This is predictive modeling grounded in neuroanatomy, built for the speed of modern content creation.

Research & Development Roadmap: Extending Neural Prediction to Critical Global Verticals

Adhishtanam Research is currently developing and alpha-testing extensions of the brain-prediction models beyond advertising content. The strategic objective is to apply the same neuroanatomical grounding to high-stakes operational and environmental challenges worldwide. Key verticals in active research include:

Heavy Industry & Extractive Operations

Focus on deep-shaft mining, offshore platforms, heavy manufacturing, and nuclear facilities. Research is extending the models to predict cognitive load, spatial anxiety, and fatigue in extreme confined environments. The aim is to inform the redesign of ambient lighting, acoustics, and visual systems to reduce stress responses while supporting clearer cognitive function — with the goal of helping minimize human-error incidents and optimize endurance in safety-critical roles.

Space & Extreme Environments

Targeting orbital stations, long-duration spaceflight, lunar bases, and deep-sea operations. Research explores sensory and communication design principles that help preserve psychological stability during prolonged isolation by mitigating chronic stress and sensory deprivation effects.

Climate, Environment & Disaster Response

Applying neuro-prediction to emergency shelter design and crisis communications. The work focuses on spatial and linguistic configurations that reduce mass panic responses while increasing the likelihood of actionable behavior across diverse populations.

IT, Cybersecurity, Finance & High-Stakes Services

Developing principles for neuro-adaptive interfaces and high-stakes communication design. Applications under exploration include systems that help maintain cognitive clarity under pressure and linguistic framing that supports clearer decision-making.

Additional verticals in the broader research program include Agriculture & Sustainable Food Systems, Healthcare & Education, and longer-term exploration of macro-scale applications. All extensions build on the core strength of predicting cognitive and emotional brain responses, with the aim of supporting excellent outcomes in fields where human performance under pressure has outsized consequences. These initiatives are designed to be globally relevant.

Accessible Today, Visionary for Tomorrow

Wreltik’s current platform is live and immediately useful for creators and brands optimizing video and image content. The research roadmap demonstrates a deliberate path toward broader impact in sectors that shape safety, sustainability, and human performance worldwide.

Transparent Pricing Designed for Creators and Scale

Credit-based plans with low-friction entry points: Quick top-ups for occasional use or testing, monthly plans for regular creators and small teams, and higher-volume options for agencies and enterprises. All plans include full access to the six cognitive dimensions and 74-region predictions.

Wreltik is available now at [https://app.wreltik.com] and [https://wreltik.com]. Free sign-up includes visible credit balance. Content is processed server-side with strong privacy controls.

About Wreltik & Adhishtanam Research

Wreltik is a neuroscience-grounded AI platform developed by Adhishtanam Research that predicts how human brains are likely to respond to video and image content. The models map content to 74 cortical regions across six cognitive dimensions. Adhishtanam Research is actively extending these predictive capabilities into additional high-impact verticals while maintaining a commitment to rigorous, evidence-aligned development.

Media Contact: press@wreltik.com
Product: [https://app.wreltik.com]
Website: [https://wreltik.com]

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